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21 March 2015Asia Pacific

 The E2 Tour Continues – Down Under

Representatives from Embraer and Pratt & Whitney hosted visitors at the E2 cabin mock up in Sydney.  (L-R), James Speich, Director of Marketing, P&W Commercial Engines; Mark Dunnachie, VP, Embraer Commercial Aviation, Asia Pacific; Les Green, Manager, Regional Customer Services, International Aero Engines; Andre Stein, Director, Industry Analysis and Product Strategy, Embraer Commercial Aviation; Adam Young, Airline Marketing Manager, Embraer Asia Pacific; Denis Santos, Market Strategy Analyst, Embraer Asia Pacific; Nilma Missir-Boissac, Communications Manager, Embraer Asia Pacific.

 

The E-Jets E2 cabin mock up continued its world tour this month with a stop in Sydney.  After displays at China’s Zhuhai Air Show last November and in Singapore in January, the mock up made its way to Australia where it was open to industry guests, airlines, investors, leasing companies, aviation authorities and members of the press.  For five days from 16-20 March, the 20-metre long E2 cabin was set up in the Sydney Exhibition Centre at Glebe Island.

On the first day of the display, the cabin mock up was unveiled in the presence of the Brazilian ambassador to Australia in Canberra, Rubem C. Barbosa, and Consul General Carlos Henrique Moojen de Abreu e Silva. Other opening day guests included members of the Brazilian business community.

A special media event was held on 18 March which attracted Australian and New Zealand journalists and bloggers, among them Ben Sandilands from Crikey.com.au/PlaneTalking who wrote: “When airlines seem intent on cramming us into tiny torture tubes, Embraer stays true to its ‘no middle seat’ format.”  Doug Nancarrow, Editor of Aviation Business Asia Pacific said in his daily Insights column, “… the cabin experience yesterday, hosted by Embraer’s VP Asia Pacific Mark Dunnachie, left me very impressed. The seating options are comfortable, the bins huge, the lighting stylish and the connectivity options excellent.”

Mr. James Speich, Pratt & Whitney’s Director of Marketing, Commercial Engines and his associate, Mr. Les Green, were on hand to explain the workings of the E2’s geared turbofan.

The E2 cabin mockup is now safely packed up in three enormous shipping containers and is heading to Paris where it will be on display at the Le Bourget Air Show from June 15-19.​

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